Eccentric, privileged, and a bit removed from everyday life. The models of Leifsdottir's Fall '09 collection had a role to play, and they played it with panache. Strolling around the showroom, individually or in pairs, they took time to pose, flip through books, appreciate the artwork, or thoughtfully look out into the distance. The entire showroom was a stage, and I was charmed from the instant I stepped foot into it.
The collection claims inspiration from the ancient monastery Mont St Michelle, creating a dark, mysterious world that fairytales are made of. Antique tapestries and oil paintings influence a rich palette of gold, crimson, berry, black and copper. Structured jackets, trousers, and skirts created strong lines evocative of the architecture of the medieval fortress. Touches of ruffles and lace added a perfect air of romance. And no review of this collection would be complete without mentioning the fabulous and dramatic accessories. Fanciful hats, headpieces shocked with feathers and netting, ornate antique-looking jewelry, and right down to the leg-wear-- each outfit was masterfully styled.
This presentation would have completely lost its magic on a runway. By bringing their audience into their showroom, Leifsdottir invited us to step into this storybook world they created so that we could experience the collection using all of our senses. It's a beautiful way to experience a brand and an effective way to present a collection. This is a show I could really look forward to season after season!